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DIA Discover Downtown Ithaca

This 30 second TV spot was created for the Downtown Ithaca Alliance. The DIA helps to preserve and develop central downtown Ithaca. The video features our Mayor Svante Myrick, the farmer’s market, and several stores in the Ithaca Commons. This video highlights the messaging of Ithaca through the DIA with the idea of: Shop. Dine. Play.

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