2017 was a year of evolution for TrueNorth: we focused on key initiatives rooted in our vision and mission statements, and announced an important progression within our firm's leadership. These milestones continue to provide us with a clear focus and sound unwavering direction.

2018 takes us further down this road. In our quest to build an "Owners Manual" for TrueNorth, we will continue focusing on building our legacy company while improving upon our foundational strengths. Thanks for being a big part of TrueNorth. We look forward to 2018 and beyond with you.

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Duane Smith | TrueNorth Vision

TrueNorth's vision statement serves as an internal compass; a place for us to look within and seek sound unwavering direction. As our industry continues to change and evolve, our clients' needs change with it, challenging our talented team of professionals to create and implement new and innovative strategies.