Noma Bar - NewYork-Presbyterian : ‘Journey to the heart: Fixing the heart from within" (90 Sec)
Third in a series of films for NewYork Presbyterian meant to increase understanding of new therapies at the frontiers of medicine.
“Journey to the heart” explains Transcatheter Aortic Valve Replacement or TAVR .
This procedure is for people who have been diagnosed with severe symptomatic aortic stenosis and are at intermediate or greater risk for open heart surgery.
Learn more at nyp.org/journeytotheheart
Illustration & Direction - Noma Bar
Animation - Ale Pixel Studio
Production Company - Dutch Uncle, New York
Client - NewYork-Presbyterian Hospital
Agency - Seiden NYC
Creative Director+Art Director - Eric Houseknecht
Copywriter + ECD - Steven Feinberg
Kati Schultheis - Account Director
Producer - Jill Levy (Sanity Productions)
Sound - Weston Fonger (Yessian Music)
Voice Over - Brian d'Arcy James