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Noma Bar • Animation

Noma Bar / iKU - Celgene

InVentiv Health
Length: 2min 20
Direction & Design: Noma Bar
Animation: AlePixel Studio
Creative Direction: David Zachary Cohen / Palio
Production Company: Dutch Uncle


Celgene is a global biopharmaceutical company leading the way in medical innovation to help patients live longer, better lives. Their purpose as a company is to discover and develop therapies that will change the course of human health.
iKU ( Information & Knowledge Utilization ) is a BIG DATA strategic capability that provides actionable data insights to inform decisions throughout the product life cycle and help improve patient lives.

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