Current Acts

These are some recent projects between Brain Hooks and other creative partners in the Asheville area. My role within these projects varies from Creative Director/Art Director to editor to general cat herder/producer.

My mantra is this: Simplicity Wins. By this, I mean the following: if there are two different solutions to a communications problem, the simplest one will work best. And more often, this solution is less expensive to produce.

If you have a project you'd like to discuss, call me at 828-785-2488, or send an e-mail to russell@brainhooks.com. I look forward to hearing from you soon. Enjoy

Connestee Falls - Somewhere Else

This video is part of a rebranding effort for Connestee Falls, a mature residential development outside Brevard, NC. The goal was to illustrate what a day in the life might be like at Connestee Falls, showing residents connecting with one another and their beautiful natural environment. The shooters were Keith Wight and John Warner. Marisa Blake handled the voice-over chores, while Randy Dzielak dealt with the music and audio production. A very fun project with a very long production cycle.

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