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360 Media Ventures

World of Adventure | Ice Climbing “Remission”

Strategy:

360MV had the responsibility of developing a series of select features for an OutsideTV and their advertiser Subaru. We collaborated with some local NH climbers, one of whom was a Subaru owner, to document their attempt to climb a route called “Remission” at Cathedral Ledge in North Conway.

Production:

Our team’s passion and expertise in climbing was put to the test given this was in the dead of winter and involved more ice than rock. However, working with the climbers, our staff was able to rappel into position to capture close-ups and the signature “from above” camera angle. Additionally, we had a crew on the ground with long lenses and a drone operator to further capture the height and scale perspective.

Distribution:

The feature was distributed on World of Adventure and its distribution partner OutsideTV.

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