Michael Schneider - Build a Business, Not an App
The app economy keeps growing year over year, but it has become more and more difficult for independent developers to make a living on the app store. To sustain yourself you need to think bigger. Explore ways to build a lasting business on the App Store, with lessons learned over 6 years as an independent developer. Using HiveBrain Software as a case study, learn how to avoid the typical app sales cycle and create more stable revenue spanning years.