Easy Living - introduction to the briefing
After Easy Living underwent its first major redesign in seven years and the easyliving.co.uk website was also overhauled, it was timely to catch up with the team to hear about the new positioning to appeal to a younger woman in her mid-30s. We also heard about the new-look title’s content, including 10 extra pages of fashion and 8 extra pages of shopping. And music to our ears was the fact that the team relies heavily on PRs to help source content and why they are all keen to build more relationships with good PRs.
We were delighted to be joined by Deborah Joseph, Editor
Alice Du Parcq, Beauty Director
Natasha McNamara, Editor of easyliving.co.uk
Francesca Zedda, Executive Fashion Editor