Here are a few sample videos that CardioReady could use in its sales and marketing efforts.
Case studies are quite effective for making the case to institute a program. In addition to bringing to life the situations under which an AED was successfully used, interviewing your clients will help illustrate important issues like training, meeting state mandates, easy implementation and upkeep of the program, etc.
The infographics style is quite effective for making complex issues engaging, easy to understand and actionable. We have provided a few options to show you a range of styles.