House Beautiful (Integrated Marketing Campaign) - Digimarc Discover Example
This video shows an integrated marketing campaign enabled by Digimarc Discover within the pages of House Beautiful's February 2012 issue.
House Beautiful is giving printed pages another dimension. With the Digimarc Discover app for mobile devices, readers can select magazine images embedded with a hidden digital watermark to launch videos and other content for their smartphones.
This is a video produced by Digimarc for Digimarc's Vimeo account.