"Reference Flow" (2009) by Rafael Lozano Hemmer

"Reference Flow," 2009
1 or 5 Neon Exit Signs, motors, computerized surveillance tracking system, slip rings, custom software
dimensions variable
edition of 6, 1 AP

"Reference Flow" is an interactive installation where a number of illuminated EXIT signs, supported by motorized stanchions, rotate automatically as people walk past them so that they always signal escape routes to the left. If several people stroll through the signs they get disoriented as they try their best to confront each person with his or her left.

Video courtesy of the artist and bitforms gallery nyc.

To learn more about Lozano-Hemmer's work, please visit:
bit.ly/pSbJgx
bit.ly/HeemCA

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